Award-winning insole brand Enertor has launched the world’s first insole recycling programme, hoping to reduce 30 tonnes of shoe waste going to landfill each year
Wondering where our old insoles go may not have always been our most pressing kit question, but now we have a truly excellent reason to think about the future of our used footwear. Enertor, who make award-winning running insoles, have just launched the world’s first insole recycling programme to help protect the planet.
With over 300 million pairs of shoes ending up in landfill each year in the UK alone, the issue of running recycling is an important one. Enertor have been awarded a grant from Innovate UK to research new ways to recycle insoles, as well as other parts of our trusty trainers. “We are incredibly excited to be awarded this grant to do our bit for the environment,” says Nick Beresford, CEO of Enertor.
The insole recycling scheme they have developed is a clever one; we send over insoles we no longer need or want, and they will repurpose them into useful items such as insulation for homes or soft mats for outdoor children’s playgrounds. This not only stops the insoles from heading to landfill, but also reduces the need to produce new manmade materials.
So, how do we get involved? “We encourage you to send all your old insoles to us, whether they’re running insoles or gel pads for your heels, in an envelope or bag of your choice – preferably a recycled one!” says Nick. “It doesn’t matter which brand of insoles or their condition – we will make sure that they’ll be put to good use.”
To take part in this scheme, send your insoles to ENERTOR Recycling Department, 10-15 Pegasus, Orion Court, Addison Way, Great Blakenham, IP6 0LW. If you’d like to organise your own insole collection point or get your running club involved, send an email to email@example.com for more information.