Brooks Running have announced the launch of their brand new Dare sports bra collection, based on runner insights and breast movement research led by the University of Portsmouth.
The bras are designed to reduce the excessive breast motion that, according to the research carried out, can damage our bodies as well as potentially shorten our running stride.
Brooks reported that “women with a bra providing poor support shorten their stride by 4 centimetres which could add up to running an additional mile or 1.6 kilometres over the length of a marathon.”
The bras will be available from 1 January 2020 and are designed to offer exceptional comfort, prevent chafing and increase breathability. They are almost entirely seamless, have moulded memory foam cups and will be available in six styles with different straps and back designs, ensuring that as many women as possible are catered for. Sizes range from 30A to 40D.
The six new styles combine a sleek, modern aesthetic with innovative engineering and have been dubbed ‘run bras’ rather than sports bras, as they are so specifically designed to increase comfort and support for female runners.
"It was our job to develop a distraction free run bra that gives women the right level of support without losing comfort."
says Julianne Ruckmann, senior apparel product line manager at Brooks Running.